Copywriting for Users and Search Engine

If you want to create a good audience base for your blog, then your content quality should be amazing. Search Engine Optimization is equally important as how will you get an audience if your content is not available on the first few pages of search engines?

Copyrighting is considered as one of the easiest ways to earn significant amount of money online. It is a general perception that copyrighting is the easiest path for unskilled people who want to earn money on the internet, but copywriting is not as easy as people tell you about it. It is almost impossible to be successful in blogging if you do not have the skill for copywriting because you are not just writing for your audience, you are also writing for the algorithm of various search engines.

It is essential to focus on SEO copywriting otherwise forget about getting any exposure and audience on your blog. If you start a blog without any knowledge of SEO copywriting, then there are very high chances you will end up achieving nothing.  It is essential to know about SEO copywriting to become a successful blogger. Invest few minutes of your life, read this blog post till the end and you will have a good idea about how to write which will be good for users as well as SEO that is used by most of the php development company.

Do proper research before choosing your keyword:

It is essential to use appropriate keywords for your content because a keyword is going to rank your website/blog on the search engines like Google and Yahoo. You cannot choose any keyword and create content, and you have to make sure that whenever you create any content, there should be some audience for it.

Specific keywords need to be optimized in every blog post/article. If you ever get confused in the selection of your keywords then open your browser and start typing your title, then you will notice your browser is automatically suggesting some more results in the suggestion box. To make it more clear lets me take an example.  Suppose if you are writing an article about solo travel then type solo travel in your browser then you will find that solo travel quotes, solo travel India, solo travel packages and solo travel meaning pops up in your suggestion box. They are the keywords, and you need to use them in your article on the excellent SEO result.

Write to the users:

I admit SEO is, but your users are more critical because they are the one who is going to read your content.  Make sure your audience gets a positive impression when they read your content otherwise they won't return to you if you disappoint them once. Along with php development services India many php development company India provide SEO services as well.

Try to write your content as natural as possible and after finishing your draft ask a question to yourself, will I like this article if I'm a reader? And if you if, you qualify the draft as a reader, not writer then go ahead and publish it but if you still think that it's not perfect and something is missing then improve your content unless and until you get satisfaction.

Break your content:
                                                                                      
 Writing long paragraphs as well as long sentences are not suitable for your users and SEO too. Copywriting is an art where you have to engage your reader through your content.  Every search engine prefers short paragraphed and short-sentenced content over a long one. 

Use subheadings and sub-points, it makes your content look presentable and very professional. Put a line break after one or two sentences. Keep your sub-points and paragraph short. If you are writing the content of 700 words then make sure you write a brief description about 150 words then write subheadings and then sub-points if necessary and then write a conclusion about 50 words if required, this will make your content very easy to read and SEO friendly as well.

Write at least one question in your content:
    
Adding a question in your article is very important and an underrated SEO copywriting technique. Adding a simple question can boost your content.  For instance, if you are writing on solo travel then add a question in your content in the way that you are asking a question to your users.


A question like, “Ever thought what are the pros and cons of solo travel?” can be very effective. Whenever a person searches Pros and Cons of solo travel, an algorithm of the search engines will identify precisely the same line used in your content, and it will improve the SEO of your blog.  
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About Parisha sharma

Born and raised in New Delhi, graduated from University of Delhi, Parisha Sharma is a brilliant professional with a flair of writing on areas like health, sports, technology and more. Parisha is best known for his creative blogs and articles on lifestyle, food and travel. With a very valuable experience in the industry, Parisha has marked his footprints as a renowned guest blogger in Delhi. Check my favourite Travel Blog

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