Android or Windows Phone – How to Choose the Right Mobile App Development Platform

With technology, things come and go. Basic ideas might remain but technology forms can change rapidly. A great example of this is when...

With technology, things come and go. Basic ideas might remain but technology forms can change rapidly. A great example of this is when storage disks were massive in size and weight in the past, but now they have been reduced to tiny memory cards while the basic concept of storage remains the same with some highly useful innovation attached to it. Similarly, Smartphone was considered to be a high-end gadget; however, it has emerged as a common communication device regardless of age and demographics. 
Smartphone usage is now a routine with calling and messaging being just the basics. Your smartphone is a computer at your fingertips through which you can manage Mobile banking, M-Commerce, M-Governance, ERPs and CRMs. It is not a tool only limited to gaming and social media communications. According to statistics, up until 2013 there were around 1.75 billion users for this device. The point is, your smartphone is capable of being used for taking care of all your business communications. Just a few swipes and you can be on your way.
While we all know now how easy and convenient it is to operate and a smartphone and handle business with it, the major question to ask is; which type of smartphone should you use in terms of the platform it is based on? Your answer to this question can mean the difference between having more people to reach out to, or not. You can get help with understanding which of the two platforms are more suitable for your app through mobile app development Los Angeles companies.
Choosing between the Android and Windows
To begin with, Android has been in the market as a leader since 2008. However, Windows has been growing alongside it. Since its release in 2010, its growth has been slow but steady. With one established brand and another increasingly popular product competing right before you, you may be subjected to confusion. When you visit the market, dealers of each kind of smartphone will try to convince you to purchase the brand they are selling, and when you go through the whole market, you will be told about the benefits of both types of devices. So what do you do?
You have to be careful with what you select here because your selection can make or break you, and also cause you huge losses. Windows faced a huge loss recently with a write-off of more than $900 of inventory for its Surface tablets. This shook the Windows 8 Mobile as there were fears that it would not be able to kick off. However, the Windows Store also reached a total of 160,000 apps. The best thing about this is that it is now the 3rd platform to register 6 digit figures.
The Android is utilized widely by many more people. It is a default choice for most people as its Operation System has the largest user base. This is seen as a huge advantage because the Google Play Store is packed with applications.
One basic notable difference between the Android platform and the Windows platform as far as marketing is concerned is; with the Android, you may have a hard time getting new contacts because of the competition, while with the Windows phone there is ample room to make an impact and a name for yourself.
The following can help you make the right decision as far as choosing the right platform for your mobile app is concerned:
Scope of your Application:
The scope for your app plays an immense role in deciding application platform that will practically suit it. This will inevitably mean that app features, native control use and functionality, etc. will have an impact. The Windows platform is considered to be brilliant for revenue generating apps in a native environment. It is a secure environment and is a brilliant choice particularly if your App is concerned with monetization i.e. a business app involving transactions.
Application Size:
The size of your app will differ with Windows Phone and Android applications, while they may possess identical features and functionality. The windows phone automatically sense things like device resolution and image resizing. You will have to use different images for each device due to the resolutions. This means that there will be a difference in app size.
What about Developer Preference?
Windows Phone App development is considered far easier and quicker to build. Also, when you consider features you’ll be putting up, you will need to consider that Windows builds new features and also has regular updates. Additionally, an existing .NET developer will be able to understand the Windows Phone SDKs and pick up application development quite easily and quickly. This will help you with managing your app and making adjustments when need be. The Windows Phone has .NET C# is the base platform, and it is known to be more powerful with greater flexibility as compared to Java/Eclipse that’s used for the Android.
There are undoubtedly certain things that you need to keep in mind when you want to select a Platform for development. There are things that might have you confused, but you must not despair. Take your time to understand the pros and cons, and discuss them with your team. This is a state where you can spend all the time you need in order to make a good decision. Only proceed with using your selected platform after you have thoroughly understood the requirements of each. Companies that provide mobile app development Los Angeles will be of great help when you want to make such decisions.
Sani is Managing Director of VeztekUSA a well known Web and Mobile App Development Company based in Los Angeles, California. He has extensive experience in building and leading innovative and collaborative software development teams to deliver major software applications. He always stay  up to date with latest trends in Mobile App Development and loves contributing on different technology Blog. Follow him on twitter @VezTekUSA



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InfoYouNeed : Android or Windows Phone – How to Choose the Right Mobile App Development Platform
Android or Windows Phone – How to Choose the Right Mobile App Development Platform
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