What you can do wrong when starting an Ecommerce website


With the availability of the Internet for the past several years, one of the niches which benefited the most is Ecommerce shopping. Here are the most common mistakes made by those who run an Ecommerce website, so if you find yourself in any of those situations, do whatever it takes to rectify that.

Thinking that people will hoard to your site

The first and perhaps biggest mistake people from this field of work are making. They think it is enough to make a website, and you are good to go. In truth, this is but a start. Proper SEO needs to be done, in order to put you in front of a bigger audience. Share your website, and keep the quality of your service up and rising, for no matter how good and highly ranked site is, if your service is bad, you will fail in your business. On the other hand, if you are making an additional effort to improve your service, a word of mouth will also increase your ranking, by sheer number of visits.


Laying back and waiting for money to rain

The truth cannot be further from this. It is just not enough to make a website, and the money will pour. Follow feedback from your users and visitors, and see if there is any kind of problem. If your site appears to have some issues, sanitize those as fast as possible. The longer you are waiting, the more money you will lose, so staying responsible and vigilant is your best option on this matter.

Not making it mobile friendly

This year, Google announced that they are targeting mobile users, and that sites should pay additional attention when it comes to this. Because of the huge increase in smartphone and tablet users, this had to be done. Luckily, your task is quite simple here. Make your website readable and adjusted to those users. People browse the Internet more, so why not showing yourself? The procedure is quite simple, so either you, or designer who made your site can do this quite easily. In addition, if is needed, invest a bit extra money, and develop applications to help your mobile users.

Making it messy

There is nothing worse for a website visitor than opening a site, and to be bombarded with tons of those flashy and spammy commercials. It is understandable that you will need some extra money, but keep your advertising banners to a minimum, and out of the user’s way. No one wants nor will spend half an hour trying to get around flashy banner advertising which is not in his field of interest. Also, any other bugs and glitches should be eliminated, so that your site is fast, responsive and easy to use.

Related : Top 4 Free Ecommerce Website Builders 

Your search option is useless

People will come to your site to spend money, no arguing about that. But to do so, users need to find what they need, and they need to do it fast. If they spend a lot of time finding what is needed, ultimately they will give up, and no matter that you might have the product they want. To avoid this from happening, make your search options clear, with strictly defined categories, in order to make it easier for every-day user. On the other hand, setting up this option might be a bit too much for an average user, so hiring a digital agency to do that for you might be a good solution.
To conclude everything, you need to look after your website. If you want it to grow, take a good care of its seed. You will see then that it will grow out and sprout quite fast.
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About John Stiller

I am working as a Digital Marketing Analyst and editor at InfoYouNeed, and I love to contribute article on Technology, gadgets and latest Tech Trend .
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